Tag Archives: long term care

Do You Look To The Facts Or Lead With Emotion?

Hearts and minds. Facts and feelings. Ever taken the Myers-Briggs Type Indicator? Are you a thinking person or a feeling person according to the Myers-Briggs personality type model? The typical long-term care insurance (LTCI) buyer is female, age 55 to 64. She is married with adult kids, College educated and still working in a white-collar

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If Not Now, When?

It’s October. Pumpkin contests. Halloween. Start of 4Q20. COVID-19. Masks. Social distancing. Impeachment. Acquittal. Recession. Elections. Protests. Riots. Supreme Court justice death and nominee. Debates. Sports sans fans. West Coast fires. All-time low interest rates. And the list goes on. The ultimate understatement To say 2020 has been challenging is the ultimate understatement. We all

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Wear Purple

Sneakers, t-shirts, head bands, belts, leggings, skirts, shirts, shorts, socks. Whatever your style or desire. Wear purple on June 20 in support of Alzheimer’s and Brain Awareness Month. Dementia remains the number one cause of long-term care insurance (LTCI) claims. A major LTCI insurer has reported that two-thirds of new claims for facility care are

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